Collaborative Planning. Synchronized Execution.

Launch Acceleration

Launching a drug is a defining event for every life science company.

A successful launch secures ongoing leadership for a global biopharma organization and firmly establishes emerging biotech as a viable commercial enterprise. 

With rising expectations from every approved drug, never before has launching well and on time been as important for staying competitive, as it has become today. 

Your technology choice for supporting your product's launch can ease or exacerbate the labor pains of your team for bringing a new product into the market. 

Challenges

Launch leaders today have to balance the need to deliver a quality launch - for it impacts their product's trajectory, with the need to launch closer to the approval date to make the most of every available revenue day within the product's limited patent life.

The quality and timely launch of your product depend on the quality of actions and decisions of your team members, which are based on the quality of info available to them at any time.

Hunting for the right info across multiple applications: spreadsheets, slides and emails, and in documents stored in arbitrarily organized folders - wastes precious time and hurts decision making. The challenge multiplies with every internal and external team member who joins your launch team - all who need access to the relevant and right info at the right time. 

Solutions

Enlighten is designed to securely connect all internal and external team members on your launch team, and to push relevant info to the right person at the right time. 

With Enlighten all necessary information about every aspect of your launch is consolidated in one convenient location, so that you and your partners can spend more time taking actions and making decisions.

Enlighten goes beyond connecting the information dots for stakeholders across functions, it inspires and encourages your people to act in the right way and make informed decisions.

Enlighten gets everybody on your team working together in sync as one seamless unit, which leads to timely and high-quality launch outcomes.